Questions about Virora

Virora (virora.io) is a marketplace for paid creator campaigns. Brands post a campaign with a brief and a budget range, and influencers and UGC creators apply with a short pitch and their own price. The brand approves the creators it wants, the approved creators can lower their price in an auction, and the brand awards the campaign to one of them. The brand then pays that creator directly. Virora charges brands for listing time and takes no commission from what creators earn.

• Brands use Virora to find creators and have the market set the price of a campaign.
• Creators use Virora to find paid campaigns, pitch at their own rate, and publish a portfolio at virora.io/@yourname.
• Virora does not handle the money between brands and creators. The brand pays the creator with a method named on the listing, such as PayPal, Wise or a bank transfer.

Virora is for two groups. Brands, agencies and founders use it to hire creators for sponsored posts, UGC videos and longer ambassador deals. Influencers and UGC creators use it to find paid campaigns and set their own price. Each account is one or the other: you pick brand or creator when you sign up, and the choice can't be changed later.

• Marketing teams run their creator program in one place: briefs, applicants, bids and chats.
• Agencies post campaigns for their clients.
• Founders can run a first creator campaign without hiring anyone.
• Creators of any size can apply. Virora sets no follower minimum, and UGC creators with a small audience can apply to campaigns that need content more than reach.

Virora is free for creators: no fee to sign up or apply, and no share of what they earn. Brands pay Virora to put a campaign listing live, and can add a boost or a monthly plan for direct messages and included listings. Signing up is free for brands too.

No. Virora takes 0% of what a creator earns. The creator gets the full price agreed with the brand, paid by the brand directly, and that money never passes through Virora. Virora's revenue comes from what brands pay for listing time, boosts and monthly plans.

Virora is a marketplace, so nobody negotiates on your behalf and nobody takes a margin from the deal. An agency picks creators for a brand, negotiates rates and usually charges a retainer or a percentage of the budget. On Virora the brand posts the brief itself, creators apply with a price, and an auction among approved creators settles the rate. The brand and the creator agree the details in chat and deal with each other directly.

• Brands keep the decision on who to hire and pay a flat listing fee instead of a percentage.
• Creators keep 100% of their fee, with no agent or manager cut taken by Virora.
• Agencies can use Virora too, by posting campaigns for their clients.

Creators on Virora name their own price when they apply, and approved creators can lower it in an auction, so the market sets the rate instead of a fixed package or rate card. Virora takes no commission from creators, where many marketplaces keep a percentage of each deal. And brands pay creators directly with a payment method named on the listing, so Virora never holds the money.

• Brands pay Virora a flat fee per listing, whatever the budget.
• Each creator can publish a free portfolio with audience numbers that Virora measured.
• The trade-off: Virora does not hold payments in escrow. Why Virora works this way.

Virora campaigns can target Instagram, TikTok, YouTube, X and Twitch, and one campaign can target several of them at once. Creators can add their handles for all five. Virora measures audience numbers for Instagram and TikTok accounts; YouTube, X and Twitch appear as linked handles without measured numbers.

Every Virora campaign targets one of 15 niches: Fashion & Apparel, Beauty & Skincare, Fitness & Health, Food & Beverage, Travel, Tech & Gadgets, Gaming, Finance & Business, Education, Home & Lifestyle, Parenting & Family, Entertainment, Sports, Automotive and Pets. Creators pick one to eight niches for their profile, and can pick campaign categories under Account > Preferences to narrow their campaign list and alerts. With no categories picked, they see every niche.

Yes. Virora is open to brands and creators worldwide, and all prices on campaigns, pitches and bids are in US dollars. A brand can set a region on a campaign. The region marks applicants from outside it, but it never blocks anyone from applying, so the brand decides who fits.

• Brands choose payment methods that work across borders, such as PayPal, Wise, Payoneer or USDT.
• Creators set their country and city in account settings before applying, so brands can see where they are.

Virora is a real marketplace with published Terms, a Privacy Policy and a Refund Policy, and brands pay Virora through Paddle, which acts as merchant of record. Because brands pay creators directly, the safety of each payment depends on the two sides agreeing clear terms in chat. Brands and creators can report each other from the chat, a profile or a campaign page, and the Virora team reviews each report.

• Brands see measured audience numbers for Instagram and TikTok before they approve anyone.
• Creators see the payment methods a brand will use before they apply.
• Splitting payment into an upfront part and a part on delivery protects both sides. How to agree payment terms.

Email support@virora.io. A person on the Virora team reads every message. For a problem with another user, also file a report from the chat header, because a report filed there carries the chat and its campaign for the review.

A Virora deal has six steps. The brand posts a campaign and puts it live with listing time. Creators apply with a pitch and a price. The brand approves the applicants it likes, which opens a chat with each of them and starts the auction. Approved creators can lower their price while the auction runs. The brand awards the campaign to one creator. The two confirm the details in chat, the creator does the work, and the brand pays the creator directly.

• The campaign carries the brief, niche, platforms, budget range, deliverables, usage rights and the payment methods the brand will use.
• A pitch is up to 2,000 characters, and the price is in US dollars.
• Each approval opens a chat with that creator and opens bidding to them.
• The brand can message any applicant before deciding, and can decline the ones it passes on.
• Approved creators can only lower their price, and each one sees only their own bid.
• The award goes to one approved creator, is final, and marks everyone else "Not selected".

A listing is the time a campaign spends live on Virora, where creators can find it and apply. A brand creates a campaign as a draft, then buys one week or one month of listing time, or uses a listing included in the Pro or Platinum plan. Buying more time extends the listing from its current end date. When the listing ends, the campaign leaves the campaign list and stops taking applications.

The auction starts when a brand approves its first applicant. Every approved creator can then lower their price, and each new bid has to be lower than their previous one, with no minimum step. Creators see only their own bid. The brand sees every approved creator's current price, lowest first, and can award the campaign whenever it is ready.

• Only approved creators can bid. Applicants the brand has not approved keep the price from their application.
• There is no fixed end time. The auction runs until the brand awards the campaign or closes it.
• A lower price does not guarantee a win. The brand can award any approved creator at any price.

A Virora auction has no timer. It ends when the brand awards the campaign to one of the approved creators, or when the brand closes the campaign without awarding it. Approved creators can keep lowering their price until then, even after the listing time has run out.

No. On Virora each creator sees only their own price and bid. The brand sees the current price of every approved creator. Each creator bids what the campaign is worth to them.

Awarding is the brand's final choice of one creator for the campaign. The price is the creator's latest bid, or the price from their application if they never bid. The winner sees "Won" and gets a notification, a "Campaign awarded" card appears in their chat, and every other applicant is marked "Not selected". An award can't be undone.

When a brand awards a campaign or closes it, every creator still waiting is marked "Not selected" and gets a notification and an email. Nothing is owed either way, and creators can apply to other campaigns right away. A brand can also decline an application before that, and the creator gets a notification and an email, with the brand's note if it wrote one.

After the award, the brand and the creator confirm the details in their Virora chat: the brief, deliverables, deadlines, usage rights and when payment happens. The creator makes the content, sends a draft if the campaign asks for one, and posts it. The brand pays the creator directly with one of the payment methods on the listing, or another method both agree on. Virora is not a party to the agreement or the payment.

• Write the agreed terms in the chat, so both sides have them in one place.
• Agree upfront whether part of the fee is paid before the work starts.
• If payment or the work does not arrive, report the other side from the chat.

Sign up as a brand, finish the short onboarding (your name, company name, an optional website and your primary niche), then start a new campaign from the Campaigns page. Fill in the brief, niche, platforms, promotion type, budget range and the payment methods you will use. The campaign is saved as a draft marked "Not published", and goes live when you buy listing time or use a listing included in your plan.

• Check the draft before it goes live. The title, brief, niche, platforms, budget and region can't be edited after the campaign is created.
• Creators can apply for as long as the listing is live.

A Virora campaign needs a title (3 to 120 characters), a brief (20 to 5,000 characters), one niche, at least one platform, a promotion type, a budget range in US dollars and at least one payment method. Two fields are optional: how many days the campaign runs (1 to 365) and a region. Campaigns with posts on the creator's own account also carry a scope of deliverables and terms, which creators price against.

• Each deliverable line names the platform, the format (Post, Reel, Story set, Short, Video, Live, Tweet, Thread, Stream or Other), how many, and a due day counted from the start of work.
• The terms set usage rights, how long posts stay live, revision rounds, when work starts and any exclusivity.
• Each deliverable line can ask for a draft before posting, with its own "Brand approves a draft first" box.

Virora has three promotion types. With "Promotion from own account" the creator posts on their own account, and the price covers the whole campaign. With "Dedicated account for the brand" the creator runs a separate account for the brand, priced per month. "Dedicated account + own account" combines the two: a fixed price for content on the creator's account plus a monthly price for the dedicated account.

A dedicated ambassador account is a social account a creator runs for a brand on a set schedule, instead of or alongside posting on their own account. On Virora the brand sets the platform, an optional handle, who owns the account at the end, posts per week (1 to 30), the notice period (0 to 60 days) and how long it runs: 1 to 24 months, or ongoing until either side gives notice. Creators price it per month.

• Ownership is one of two options: the brand owns the account and the creator hands it over at the end, or the creator keeps it.
• The brand can add a note on posting cadence and on how the handover works.
• Brands use dedicated accounts for a steady flow of content in one voice without hiring an in-house team.

In the campaign's scope, list up to 20 deliverables, each with a platform, a format, a quantity of 1 to 50 and a due day of 0 to 365 days after work starts. Then set the terms: usage rights (None, 30, 90, 180 or 365 days, or Perpetual), how long posts stay live (0 to 365 days, 30 by default), revision rounds (0 to 5, 2 by default), when work starts (0 to 90 days after the award, 3 by default) and any exclusivity in your own words. Creators price against this scope, so a precise one gets precise prices.

• Each deliverable line has its own requirements field of up to 2,000 characters, for must-say points and things to avoid, and its own "Brand approves a draft first" box.
• The scope can be edited until the first application arrives. After that it stays fixed, so every creator prices the same work.

The budget range on a Virora campaign tells creators what you expect to spend, in US dollars. Creators can still apply above or below it, and approved creators can then lower their price in the auction. A range that fits the reach and the deliverables you ask for attracts more relevant pitches. For a dedicated account the budget is per month.

• A quick estimate: expected views ÷ 1,000 × a cost per 1,000 views. How CPM pricing works.
• Usage rights, exclusivity and extra deliverables raise what creators ask.

Virora does not process payments between brands and creators, so each listing names how the brand will pay the creator: PayPal, Payoneer, Wise, Bank transfer, Binance Pay, USDT (crypto), Revolut, Skrill, Venmo, Cash App, Zelle, Western Union, or Other (agree in chat). Creators see these methods before they apply and can skip campaigns that pay in a way they can't receive. Brands can change the methods until the campaign is awarded.

Yes. A Virora campaign can carry a region, picked as a city or a state or county, and an empty region means worldwide. The region marks applicants from outside it, but it never blocks them from applying, so you still decide who fits. Creators see an "Outside your region" marker on campaigns that target somewhere else.

Partly. On Virora the scope (deliverables and terms) can be edited until the first application arrives, and the payment methods until the campaign is awarded. The title, brief, niche, platforms, promotion type, budget, duration and region are fixed once the campaign is created, so every creator applies to the same campaign. To change those, close the campaign and post a new one. Unused listing time is not refunded, so check the draft before it goes live.

When a Virora listing ends, the campaign leaves the campaign list and stops taking new applications. The applications you already have stay, and you can still approve creators, run the auction and award the campaign. To take new applications again, relist the campaign for one week or one month from the campaign page.

Use "Close campaign" on the campaign page. A campaign that was never awarded becomes "Cancelled", and an awarded one becomes "Completed". Every creator still waiting is marked "Not selected" and notified. Unused listing time is not refunded, and campaigns can't be deleted, so they stay in your history.

A good Virora brief says who the product is for and what the creator should make, in plain words. Name the product, the one message that matters, the deliverables and deadlines, what the creator must show or say, and what is off limits. Leave the hook and the format to the creator where you can, since creators know what their own audience responds to.

• Describe the customer: age, location, interests and the problem the product solves.
• Give one key message. A brief with five messages gets content with none.
• List the must-haves, such as showing the product in use, a discount code, tagging the brand account and the #ad disclosure.
• List what to avoid, such as competitor products, claims you can't make and music you can't license.
• Link to a few posts you like, so creators see the tone you want.
• Ask applicants one question in the brief, such as which format they would use. It shows who read it.

Open the campaign to see every application with the creator's pitch and price. A creator's profile shows measured stats for their connected Instagram and TikTok accounts from the last 3 months (followers, typical views, engagement rate and outlier posts) plus featured and recent posts. Message any applicant to ask a question first, approve the ones you want in the auction, and decline the rest. There is no limit on how many you approve.

Approving an applicant on Virora puts them on your shortlist, opens a chat between you and the creator, and opens bidding to them. The first approval on a campaign starts the auction. The creator gets an "Application approved" notification and email, and an approval card is posted in your chat with them.

Yes. Open the campaign and choose Decline on the applicant. You can add a note, and it goes into the notification and email the creator gets. You can also decline a creator you already approved, which takes them out of the auction. While the campaign is open, you can still approve a declined creator later.

Virora has no decline button. Applicants you don't approve stay "Applied" until you award or close the campaign, then they are marked "Not selected" and notified automatically. Creators you have not approved can't chat with you or bid, so there is nothing else to do.

Yes. Brands can search Virora's creator directory by name, handle or bio, and filter by niche, platform, country and audience size, from 1K+ to 1M+ followers. Results list the biggest audiences first and show each creator's location, followers per platform, niches and bio. To contact a creator who has not applied to your campaign, send a direct message, which needs the Pro or Platinum plan.

A direct message is a message a brand sends to a creator who has not applied to its campaign. On Virora, direct messages need the Pro or Platinum plan: Pro covers 100 new creators a month and Platinum has no limit. Each new creator you message counts once per billing month, and a creator you already have a chat with never counts. On the Free plan, you chat with creators once you approve their application.

• Start a direct message from the creator's profile or from the Contact button on their portfolio.
• The thread is created when you send the first message.
• Creators can reply to direct messages but can't start one with a brand.

Virora measures Instagram and TikTok accounts from their recent public posts, going back up to 90 days. Followers is the platform's public count. Typical views is the median views of the creator's video posts, so one viral video can't inflate it. Engagement rate is the average per post of likes, comments, shares and saves, divided by views for videos or by followers for photo posts. Outlier posts did at least twice as well as the creator's usual result: twice their median views for videos (or their follower count when they have only a few videos), and about twice the expected likes for photos.

• Stats refresh when the creator connects an account, changes the handle or presses Refresh.
• YouTube, X and Twitch handles show as links, without measured stats.
• A check mark next to a handle means the platform verified that account. Virora has no badges of its own.

Virora measures the public account behind the handle a creator adds, but it does not log in to that account or confirm who runs it. Before you award a campaign, ask the creator in chat to prove ownership, for example with a message sent from that account or a screenshot of its analytics that shows their profile. Check that the portfolio, the pitch and the account match in style and audience.

Pick the creators whose audience matches your customer, then compare price with expected views. On Virora, typical views (the median of recent videos) is a better guide to reach than followers, and engagement rate shows whether the audience reacts. Read each pitch for a clear idea of what they would make, check recent posts for quality and brand fit, and divide each price by typical views to compare cost per view.

• A creator with 20K followers and 15K typical views can reach more people than one with 200K followers and 5K typical views.
• Outlier posts show what has already worked for that creator.
• Approve a few creators to see how low they will bid, then award one.

No. A Virora brand can award any approved creator, whatever their price. The auction shows each approved creator's current price, but fit, content quality and reliability usually matter more than the last few dollars. The award uses the winner's latest bid, or the price from their application if they never bid.

Compare followers with views and engagement. An account with a large following but low median views, or many likes with almost no comments, often has bought followers or engagement. Read the comments: generic replies and emoji strings from accounts with no posts of their own are a warning sign, and so is a jump in followers with no popular post behind it.

• Compare typical views with similar creators in the same niche and follower range.
• Ask for a screenshot of audience analytics showing country, age and gender split.
• Virora's typical views uses the median, so a single viral post can't hide weak recent reach.

Brands pay Virora a flat price for listing time, whatever the deal is worth. A listing costs $15 for one week or $30 for one month, and a boost costs $10 for 7 days. The Free plan has no monthly fee. Pro is $9 a month and adds direct messages to 100 new creators a month plus one one-week listing every month. Platinum is $99 a month and adds unlimited direct messages plus ten one-month listings every month.

• Virora takes no commission from creator earnings, and creators pay nothing.
• Prices are in US dollars. Paddle, Virora's merchant of record, runs checkout and handles tax.
• The full breakdown is on the pricing page.

A Virora listing costs $15 for one week (7 days) or $30 for one month (30 days), paid once per listing on any plan. Buying more time adds to the current end date, so you can extend a live listing before it ends. Pro includes one one-week listing a month and Platinum includes ten one-month listings a month.

A Virora boost costs $10 and lasts 7 days. Boosted listings sort ahead of every listing without a boost, after a small number of featured campaigns, and carry a "Boosted" label. Buying another boost adds 7 more days. A boost does not extend the listing itself, so add listing time first if the listing ends before the boost does.

Virora's Free plan has no monthly fee: you pay per listing and can message any creator who applies to your campaigns. Pro is $9 a month and adds direct messages to up to 100 new creators a month plus one one-week listing every month. Platinum is $99 a month and adds unlimited direct messages plus ten one-month listings every month. Every plan can buy extra listings and boosts.

Pro includes one 7-day listing per billing month and Platinum includes ten 30-day listings per billing month. Use one from the campaign page instead of paying for listing time. Included listings reset at the start of each billing month, and unused ones do not roll over.

On Virora Pro, each new creator you start a direct message thread with counts once toward the 100 a month. Messages inside a thread never count, and neither does a creator you already have any chat with, including chats from approved applications. The count resets at the start of each billing month. Platinum has no limit.

Cancel anytime from Billing in your Virora account. The plan stays active until the end of the month you paid for, then stops renewing. Partial months are not refunded, with one exception: if you ask within 14 days of your first plan payment and have not used an included listing or sent a direct message, Virora refunds that payment in full.

Yes. On Virora, upgrading from Pro to Platinum happens in place from Billing, and you pay the prorated difference for the rest of the billing month right away. To move from Platinum to Pro, cancel Platinum from Billing. It stays active until the end of the paid month, and you can start Pro after that.

Virora refunds duplicate or mistaken charges in full, and refunds a listing or boost in full if it did not go live because of a problem on Virora's side. Otherwise listing and boost fees are not refundable once the listing is live. A first plan payment is refundable within 14 days if no included listing or direct message was used. Email support@virora.io or reply to your Paddle receipt, and the refund goes back to the original payment method, usually within 5 to 10 business days.

• The full terms are in the Refund Policy.

Paddle.com is the merchant of record for Virora. Paddle runs the checkout, charges any sales tax or VAT that applies, and emails your invoices and receipts. Your card details stay with Paddle and never reach Virora. Billing in your Virora account shows your plan and purchases.

No. Listing time is the visibility you bought, so closing a campaign early does not refund the rest. To stop new applications without losing your options, let the listing run out instead. You can still approve and award existing applicants after it ends.

Any influencer or UGC creator aged 18 or over can join Virora for free. There is no follower minimum, and campaigns cover Instagram, TikTok, YouTube, X and Twitch. Brands decide who fits each campaign, so a small account with the right audience can win a campaign over a bigger one.

No. Creators pay nothing on Virora: no sign-up fee, no fee to apply or bid, no subscription and no commission. The brand pays you the full agreed price directly. Virora earns from brands, who pay for listing time.

Sign up with email or Google and pick Influencer as the account type. Onboarding asks for a display name (2 to 80 characters), a short bio (up to 600 characters), one to eight niches, and any of your handles on Instagram, TikTok, YouTube, X and Twitch. Before you apply to campaigns, add your country and city under Account > Information, and connect Instagram or TikTok so brands see measured stats.

Under Account > Social profiles, add the public handle of your Instagram or TikTok account. Virora reads the account's recent public posts, going back up to 90 days, and shows followers, typical views, engagement rate and outlier posts on your profile. You never give Virora a password, and the account has to be public. Press Refresh whenever you want the numbers updated.

Brands decide from your profile and your pitch, so keep both current. Connect Instagram and TikTok so brands see measured numbers, write a bio that says who your audience is and what you make, add a profile photo, and pick only the niches you post in. A portfolio at virora.io/@yourname with work samples, past brands and rates gives a brand more reasons to approve you.

No. Each Virora account is either a creator account or a brand account, chosen at sign-up, and the role can't be changed later. To use Virora both ways, create a second account with a different email address.

Yes. Under Account > Preferences, turn on "Alert me about new campaigns" and choose email, in-app notifications or both. Virora sends alerts for the campaign categories you picked there, or for every category if you picked none, when a campaign first goes live.

Yes. UGC (user-generated content) creators make videos and photos that brands post on their own accounts or run as ads, so the creator's follower count matters less. On Virora you can apply to any campaign without a follower minimum. Say in your pitch that you deliver UGC, show work samples on your portfolio, and price the content plus any usage rights.

The Campaigns page lists every live campaign on Virora: a few featured campaigns first, then boosted listings, then the newest. If you picked campaign categories under Account > Preferences, the list shows those by default, and a menu switches between "My categories" and "All niches". You can also filter by niche and platform. Each card shows the brand, budget range, platforms and region, and the campaign page has the full brief, scope and payment methods.

You need a Virora creator account with onboarding finished and a location (country plus city or state) saved under Account > Information. There is no follower minimum and no niche or platform check, though brands mostly approve creators whose audience fits the brief. Connect Instagram or TikTok before you apply, because brands see your measured stats when they review applications.

Open the campaign, read the brief and the scope, and send a pitch of 10 to 2,000 characters with your price in US dollars. If the campaign combines own-account content with a dedicated account, add a monthly price as well. You can apply once per campaign. Until the brand approves or declines it, you can change the pitch and the price.

Yes, while the brand has not decided on it. Choose Edit application on the campaign page, or Edit in My applications, to change your pitch or price, and the brand is told you updated it. Once the brand approves you, the price can only go down through bids. You can withdraw while your application is pending or in the auction, and while the listing is live you can send it again with Apply again.

Open with why your audience fits this brand, in one or two sentences with a number: who follows you, where they are and what they respond to. Then say what you would make, including the format, the hook and how the product appears. Add proof, such as a past result or a link to similar work, and confirm you can meet the deliverables and dates. Keep it short and written for this brief.

• Mention a detail from the brief, so the brand knows you read it.
• Lead with typical views and engagement rather than total followers.
• Cut lines every applicant writes, such as "I love your brand".
• Answer any question the brief asks.

Price the work the brief asks for. Start from the views you can deliver and a cost per 1,000 views, then add for usage rights, exclusivity, extra revisions and rush deadlines. On Virora you can lower your price after approval but never raise it, so your application price is your ceiling. Leave some room if you expect to compete in the auction.

"Applied" means the brand has your application but has not approved it yet. "In auction" or "Shortlisted" means the brand approved you, so you can chat with the brand and lower your price. "Won" means the brand awarded you the campaign. "Declined" means the brand passed on your application, though it can still approve you while the campaign is open. "Not selected" means the brand awarded someone else or closed the campaign. "Withdrawn" means you pulled the application.

Once a brand approves you, open the campaign from My applications and enter a new, lower price. Each bid has to be lower than your previous bid, or than your application price if you have not bid yet, and there is no minimum step. You see only your own bid. The brand sees every approved creator's current price and awards the campaign when it is ready.

• On a campaign that combines own-account content with a dedicated account, the total (fixed price plus monthly price times the months) has to drop with each bid.

Bid down only to the lowest price you would still be glad to deliver at. Brands on Virora don't always award the cheapest creator, and a price you resent leads to rushed work. Use the chat to learn what the brand values most, such as speed, a specific format or usage rights, and compete on that as well as on price.

Virora chats are text messages of up to 4,000 characters, delivered in real time while the chat is open. Attachments aren't supported, so share files as links, for example to a cloud folder. A chat opens when a brand approves an application or messages someone who applied to its campaign, or when a brand on Pro or Platinum sends a direct message. Creators can reply in any chat but can't start one.

• New messages show on the Messages page and in Notifications. Virora also emails you about unread messages, once per chat until you open it.

Confirm the details with the brand in your Virora chat before you start: deliverables, deadlines, draft approval, usage rights, the payment method and when you get paid. Write the agreed terms in the chat so both sides have them. Then make the content, send drafts if the campaign asks for them, post on schedule and send the brand the live links.

A Virora portfolio is a free one-page site for creators at virora.io/@yourname. It holds your links, work samples, the audience numbers Virora measured, your services and rates, past brands, testimonials and a FAQ, in the order you choose below your intro, and in your own design. Brands who open it can contact you through Virora from the Contact button.

Yes. Virora portfolios are free for creators, and there is no paid tier. Portfolios are for creator accounts only, so brand accounts can't create one.

Your address is virora.io/@ followed by a handle of 3 to 30 characters, using letters, numbers, dots, underscores and dashes. It has to start and end with a letter or number, and two symbols can't sit next to each other. Some words are reserved. You can change the handle anytime, and your old address redirects to the new one.

• Virora keeps redirects for your three most recent old handles.

A Virora portfolio is built from blocks you add, reorder and remove, up to 24 including the intro, which always comes first. The block types are Intro, Links, Text, Audience stats, Gallery, Social highlights, Services & rates, Brands, Testimonials, FAQ and Work with me.

• Audience stats shows the followers, typical views and engagement rate Virora measured from your public posts.
• Gallery holds images and videos from your media library.
• Services & rates lists what you offer and, if you choose, your prices.

Start from one of nine themes (Paper, Noir, Blush, Sage, Editorial, Pop, Ocean, Sand and Mono), then change the colors, fonts and layout. You can set four colors (background, cards, text and accent) to any value, choose from ten font styles, and adjust the intro style, corners, buttons, cards and background pattern. The editor shows a live preview and saves your changes as you work.

You can upload images up to 25 MB, which Virora scales down to at most 2,000 pixels on the longest side, and videos up to 50 MB, which get a poster frame automatically. HEIC photos from iPhones are converted when your browser can read them. The media library holds up to 12 items.

Press Publish in the editor to put your portfolio live, and "Take portfolio offline" to hide it again. In settings you can set the title and description search engines show (up to 70 and 170 characters) and the page language. "Hide from search engines" keeps a live portfolio out of Google and out of Virora's sitemap.

A Virora portfolio can show up on Google. Virora serves each portfolio as a full HTML page with a title, a description, share previews and structured data, and lists published portfolios in its sitemap unless they are hidden from search engines. Google decides the ranking. A title with your name and niche, and links to the portfolio from your social bios, make it easier to find.

Your Virora portfolio shows a Contact button with your first name. A brand that taps it signs in to Virora and writes to you in a chat, and the message arrives in your Virora inbox. Starting a new chat this way needs a brand plan that includes direct messages.

Yes. Virora shows three numbers for the last 30 days: views, Contact clicks and link clicks. Known bots aren't counted, and repeat views from the same visitor within 30 minutes count once. Virora does not show who the visitors are.

For most brand conversations, yes. A media kit is the document creators send brands with their audience numbers, past work and rates. A Virora portfolio holds the same things on a live page at virora.io/@yourname, with stats measured from your public posts, so you share one link and stop updating a PDF.

Yes. "Delete portfolio" in the portfolio settings takes your Virora portfolio down and frees the address for someone else. The media you uploaded stays in your library.

The brand pays the creator directly, with one of the payment methods named on the listing (such as PayPal, Wise, Payoneer, a bank transfer or USDT) or another method both agree on in chat. The money never passes through Virora, and Virora takes nothing from it. Agree in chat when the payment happens before the work starts.

Virora connects brands and creators, and it is not a payment processor, bank or escrow service. Keeping the money out of Virora means creators get their full fee with payment methods they already use, without waiting on a payout schedule, and brands pay the way that suits them. In return, each side agrees payment terms directly and reports the other if something goes wrong.

• Virora's Terms say it does not process, hold, guarantee or refund payments between users.
• A split payment, part upfront and part on delivery, shares the risk between the two sides.

Agree on it in chat before the work starts, and write it down. A common split for a first deal is 50% upfront and 50% when the content goes live. Small jobs are sometimes paid in full upfront, and companies often pay after delivery against an invoice. Longer deals and dedicated accounts are often paid monthly. Whatever you pick, state the amount, the method, the date and what triggers each payment.

• Payment upfront protects the creator, and payment on delivery protects the brand. A split shares the risk.
• Agree when any usage rights or ad access fee is paid, since that use often starts after the post goes live.

First, message the brand in your Virora chat with the agreed terms, the amount due and the date it was due. If the payment still doesn't arrive, report the brand from the chat header with the reason "Payment not received" and describe what was agreed. A report filed from the chat carries the conversation, so the Virora team can read what both sides agreed. Virora can't collect money for you, and for larger deals a signed contract makes a legal claim easier to prove.

Message the creator in your Virora chat with the agreed deliverables and the deadline. If nothing arrives, report them from the chat header with the reason "Work not delivered", so the chat is attached to the report. Virora can't refund payments between users, so check what buyer protection your payment method offers, and pay larger amounts in stages tied to delivery.

Many brands ask for one, especially companies that need it for their accounts. An invoice lists your name and address, the brand's details, what you delivered, the amount, the payment method and the date. Virora doesn't create invoices between brands and creators, since that payment happens outside Virora.

Each creator handles their own taxes. Virora doesn't withhold tax, issue tax forms or report creator payments, because brands pay creators directly. In many countries, both money and free products received for sponsored content count as income. US brands may ask US creators for a W-9, and creators outside the US for a W-8BEN, or a W-8BEN-E if they invoice through a company. A local tax professional can confirm what applies to you.

Every price on Virora is in US dollars: budget ranges, application prices and bids. If you pay or get paid in another currency, agree the conversion in chat, for example the dollar amount at the exchange rate on the payment date. Agree who pays transfer and conversion fees as well.

Virora doesn't provide contracts, and the agreement is between the brand and the creator. For a small one-off post, the scope on the campaign plus the terms you confirm in chat are often enough. For larger budgets, usage rights, exclusivity or dedicated accounts, a short written contract protects both sides.

Virora's Terms leave ownership to the brand and the creator: content made for a campaign is licensed or assigned as they agree. Usually the creator keeps ownership and the brand gets a license to use the content for the period and purpose in the campaign's usage rights. Full ownership, often called a buyout, normally costs more.

On Virora, each deliverable line can have "Brand approves a draft first" ticked. For those, the creator sends a draft before posting, and the brand can ask for changes up to the number of revision rounds in the campaign terms (0 to 5, two by default). Agree in chat what counts as a revision: changes to the script or the edit within the brief count, and a new concept after approval is new work. Share drafts as links, since Virora chats don't take attachments.

Sponsored posts from a Virora campaign stay up as long as the campaign terms say: from 0 to 365 days, with 30 days by default. After that the creator can archive the post unless both sides agree otherwise. Using the content in ads is separate and follows the usage rights.

Yes, if both sides agree. The award fixes the creator and the price on Virora, and the brand and creator can agree changes in chat, such as an extra deliverable for an extra fee. Write each change in the chat with the new amount and date, so there is a record.

An award on Virora can't be undone, so a cancellation is settled between the brand and the creator. Agree in chat what happens to any upfront payment and to work already made. A contract with a cancellation clause, such as a kill fee for work already started, settles this in advance. If the other side stops replying, report them.

Yes. Virora's Terms require creators to disclose sponsored content as the law and the platform require, for example with #ad or the platform's paid partnership label. In the US the FTC expects a disclosure viewers can't miss, and in the UK the ASA expects "Ad" up front. How to disclose a sponsored post.

Use Report in the chat header or on a creator's profile, or "Report this brand" on a campaign page. Pick a reason (Payment not received, Work not delivered, Scam or fraud, Harassment or abuse, Fake profile or listing, Spam, or Something else) and describe what happened in 10 to 4,000 characters. To report a portfolio, use the link in its footer, which emails Virora support.

• File from the chat header when you can. That report carries the chat and its campaign, so the team can read what was agreed.
• You can have one open report per person, campaign and reason.

The Virora team reviews the report, and when it was filed from a chat, the team can read that chat. Each report moves from Open to Reviewing, then to Resolved or Dismissed. Under Virora's Terms, the team may warn users, remove listings, or suspend or close accounts. Virora is not a party to deals between users and can't refund or collect money between them.

• The report's status isn't shown in the app. To follow up, email support@virora.io.

Be careful with anyone who asks you to pay a fee to get a campaign, to buy the product at full price on a promise of a refund later, to send ID documents or account logins, or to move the conversation elsewhere before terms are agreed. Real brands on Virora pay creators with a method from the listing, or one agreed in chat, and never need your passwords. Check that the brand's website and social accounts match the listing.

• Never share passwords or login codes for your accounts.
• Watch for overpayment: a brand sends too much and asks for the difference back.
• Report anything suspicious with the reason "Scam or fraud".

Look for a working website and social accounts in the brand's name, check that the person in chat matches them, and search the brand name together with words like "reviews" or "scam". On Virora, the listing shows how the brand will pay before you apply. On a first deal with a new brand, ask for part of the fee upfront.

You can, but keep the key terms in your Virora chat: price, deliverables, deadlines, usage rights and payment. A report filed from that chat carries it for the review, and terms agreed only by email or another app are harder for Virora to check.

Virora has no block button. Creators can't start chats with brands, and brands can only message creators they approved or, on plans with direct messages, creators they contact first. If someone harasses you, report them with the reason "Harassment or abuse".

Share only what the deal needs, such as the payment address for the method you agreed. Never share passwords, login codes or ID documents. Virora stores chat messages so they can be delivered, and payment details you type, such as a PayPal address, are stored like any other message.

Sign in with the email and password you signed up with (passwords are at least 8 characters) or with Google. Use the same method you used to create the account.

Choose "Forgot password?" on the sign-in page and enter the email on your account. Virora emails you a link to set a new password of at least 8 characters. Open it within 5 minutes, in the same browser where you asked for it. The link works once, and saving the new password signs you in. If you signed up with Google, use Continue with Google instead.

• If the email doesn't arrive, check your spam folder, then ask for a new link and open the newest email.
• Saving a new password signs you out on your other devices within an hour.
• If no email arrives at all, write to support@virora.io from the address on your account.

The sign-in email can't be changed from account settings. Email support@virora.io from your current address if you need it changed.

Email support@virora.io from the address on your account and ask for deletion. Virora deletes or anonymizes account data within 90 days of closing the account, except records it has to keep longer for legal, tax or dispute reasons.

Yes. Email support@virora.io. Depending on where you live, including under the GDPR and Türkiye's KVKK, you can ask Virora to access, correct, export or delete your personal data, or to restrict how it is used, and Virora answers within 30 days.

Anyone signed in to Virora, brand or creator, can open a creator's profile, measured stats and showcase, because that is how brands find creators. Live campaigns are visible to creators. Chats are visible to the people in them, and to the Virora staff who review a report filed from that chat. A published portfolio is public on the web unless you take it offline.

Virora keeps your account details, the profile you fill in, public stats of the Instagram and TikTok accounts you connect, campaigns, applications, bids, chats, reports and basic usage logs. Virora never receives card numbers, because Paddle handles brand payments, and it does not collect bank or payout details from creators. The Privacy Policy has the full list.

Virora reads the public profile and recent public posts of the Instagram and TikTok accounts creators connect, collected from the platforms or from licensed data providers. Virora reads public data only, never asks for social media passwords, and does not accept private accounts.

Virora uses necessary cookies for sign-in. To measure its own ads on Facebook and Instagram, virora.io loads the Meta Pixel, except for visitors whose browser sends Global Privacy Control or Do Not Track, or whose device is set to a European time zone. Virora does not sell personal data.

Most creators price a sponsored post from the views it will get and the rights the brand wants. A common method is a cost per 1,000 views (CPM) applied to your typical views, plus extra for usage rights, exclusivity and additional deliverables. Follower-based rules of thumb, such as $10 per 1,000 Instagram followers, are widely quoted, but views and engagement are better guides because they count the people who see the post. On Virora, your application price is your first offer and the auction settles the final rate.

• Example: 20,000 typical views at a $20 CPM is 20 × $20 = $400 for one post, before usage rights.
• Audiences that are valuable to advertisers, such as finance, software or B2B, usually command more per view than broad entertainment.
• Track the prices brands accept, and raise yours when you win most of the campaigns you apply to.

CPM means cost per mille: the price per 1,000 views or impressions. To turn a CPM into a price, divide the expected views by 1,000 and multiply by the CPM, so 50,000 views at a $15 CPM is $750. Brands use CPM to compare a creator with what the same reach costs in paid ads, and creators use it to price from their typical views instead of their follower count.

• Base the estimate on median views, such as Virora's typical views, rather than on a creator's best post.
• Creator CPMs vary widely by platform, niche and format, so compare creators in the same niche.

Yes. A dedicated YouTube video usually costs the most per view, because it is longer, shows up in search and keeps collecting views for months. Instagram Reels and TikTok videos are shorter and get most of their views in the first days, so they usually price lower per view. Stories and posts on X usually cost the least per post. These are patterns, and each creator should price from their own typical views.

Price usage rights on top of the content fee, by how long and where the brand can use the content. With usage rights, a brand can reuse content beyond your own post, for example on its website or in paid ads. A common approach is a percentage of the content fee for each 30 days of paid use, with perpetual or full buyout rights priced highest. Virora campaigns state the usage rights up front (None, 30, 90, 180 or 365 days, or Perpetual), so include them in your application price.

• Example: a $500 video with 90 days of paid ads at 25% per 30 days comes to $500 + $375 = $875.
• Organic reposting on the brand's own accounts is usually priced lower than use in paid ads.

Exclusivity stops you from working with a brand's competitors for a period, so it pays for the deals you turn down. Price it by how long it lasts and how wide the category is. A week of exclusivity in a narrow category costs little, while three months across a whole industry should cost much more. Many creators add a percentage of the fee for each month of exclusivity. On Virora, exclusivity is written in the campaign terms, so read it before you price.

UGC videos are usually priced per video, plus usage rights, because the brand posts or advertises the content itself. As a rough market range, newer UGC creators often charge around $50 to $200 for a short video and experienced ones $250 to $500 or more, with raw footage, extra hooks and paid usage priced on top. Set your own price from your portfolio, your turnaround time and the rights the brand wants.

Raise your rates when demand outgrows your time: you win most of the campaigns you apply to, brands accept your first price without asking for less, your typical views have grown, or you have strong results to show. Raise in steps, for example 15% to 25% at a time, and keep a lower price for long-term deals if you want more of them.

Gifted collaborations, where you get a product instead of a fee, can make sense early on or for products you would buy anyway, though they still cost your time and your audience's attention. Once a brand asks for set deliverables, deadlines or usage rights, it is paid work. Every Virora campaign has a budget in US dollars, and creators name a price.

Pick a clear niche, post on a steady schedule, and build a record you can show: typical views, engagement and a few posts that sold something. Then go where brands are hiring. On Virora brands post paid campaigns that you apply to with your own price, and a free portfolio at virora.io/@yourname gives brands one link with your measured stats and work samples. Outside Virora, pitch brands you already use with a short email that shows your audience fit and one idea.

There is no fixed number. Brands hire nano creators with 1,000 to 10,000 followers for niche audiences and trusted recommendations, and many UGC deals need no audience at all. Engagement, typical views and how closely your audience matches the brand's customer matter more than the follower count. Virora has no follower minimum for applying.

They are common labels for audience size. Nano influencers have roughly 1,000 to 10,000 followers, micro influencers 10,000 to 100,000, mid-tier 100,000 to 500,000, macro 500,000 to 1 million, and mega influencers more than 1 million. Smaller tiers tend to have higher engagement and lower prices, and larger tiers reach more people per post. The exact cut-offs vary by source.

A media kit is a short profile creators send to brands. It usually covers who you are and your niche, audience size and demographics, typical views and engagement rate, past brand work with results, the services you offer, and how to reach you. Rates can go in the kit or be shared on request. A Virora portfolio covers the same ground on a live page at virora.io/@yourname.

Keep it short: who you are in one line, why your audience fits the brand with a number or two, one concrete content idea, and a link to your portfolio or media kit. Send it to a marketing or partnerships contact where you can find one, and follow up once after a week. On Virora the brief already says what the brand wants, so your pitch can answer it directly.

Watch for brands that won't put terms in writing, ask you to pay for anything, want unlimited usage rights or exclusivity without paying for them, push you to post before payment terms are clear, or ask for your passwords. Vague deliverables and "we'll pay once we see results" are warning signs too. On Virora, the scope and payment methods are on the listing before you apply.

Negotiate the scope as much as the price. If the budget is below your rate, offer fewer deliverables, shorter usage rights or no exclusivity before cutting your fee. Ask what matters most to the brand and trade on that. On Virora the auction settles the price among approved creators, and the chat is where you agree the details.

UGC, short for user-generated content, means photos and videos made by a product's customers or users. In creator marketing it usually means content a brand pays a creator to make in that style, which the brand then posts on its own accounts, website or ads. UGC creators are paid for the content itself, so their follower count matters less than it does for influencer posts.

In influencer marketing, the creator posts to their own audience and the brand pays for that reach. In UGC, the creator makes the content and the brand publishes it, usually on its own accounts or in ads, so the brand pays for the content and the rights to use it. Many campaigns mix the two: a post on the creator's account plus usage rights for ads. On Virora, a campaign's deliverables and usage rights show which kind it is.

Typical UGC deliverables are short vertical videos of 15 to 60 seconds, several hook variations for ad testing, raw footage and sometimes photos. The brief should say the format, length, number of hooks, whether captions or a voiceover are needed, and which usage rights the brand gets. Agree how files are sent, since Virora chats don't take attachments.

The first two or three seconds decide whether people keep watching, so strong UGC ads open with a hook: a problem, a surprising claim, or the result shown first. Then show the product in real use, keep the delivery natural, and end with a clear next step. Brands often test several hooks on the same video to find the one that performs.

Make sample videos for products you already own, in the formats brands buy: a hook-led ad, an unboxing, a demo and a testimonial-style video. Put them in a Virora portfolio at virora.io/@yourname with your services and rates, and apply to campaigns that ask for content. Label sample work honestly as samples.

Influencer marketing is paying creators to feature a product for their audience, in a sponsored post or video, an ongoing ambassador role, or content the brand runs as ads. It works when an audience trusts a creator's recommendation more than an ad. Brands use it to reach new customers, to drive sales through tracked links or codes, and to get content they can reuse.

Start with the creators your customers already follow, then search by niche and audience location. On Virora, post a campaign and creators apply with a price, or search the creator directory by niche, platform, country and audience size. Check typical views and engagement before followers, look at recent content for brand fit, and confirm the audience matches your customer.

Start with a test budget you can afford to learn from, spread over several creators, because results vary a lot from one creator to the next. Many small brands begin with a few hundred to a few thousand dollars across nano and micro creators. Estimate the cost from expected views and a CPM, then compare the result with what the same reach costs in ads.

Micro influencers, with about 10,000 to 100,000 followers, usually cost less per post and have closer, more specific audiences, which suits niche products and testing. Macro influencers reach more people per post and suit launches and broad awareness, at a higher price per post. Many brands start with several micro creators, then scale up with the ones that perform.

Decide the goal first, then track it. For sales, give each creator a unique discount code or tracked link and compare revenue with what you paid. For awareness, compare the cost per 1,000 views with your paid ads. For content, count what you reuse in ads and what it would have cost to produce. Ask creators for screenshots of post analytics a week after posting.

Engagement rate is interactions (likes, comments, shares and saves) divided by views or by followers. There is no single good number, because it depends on the platform, the account size and which of the two it is divided by, and smaller accounts usually have higher rates. Compare a creator with others of similar size in the same niche, and read the comments as well. Virora divides by views for video posts and by followers for photo posts.

All three are ways for a brand to run paid ads that appear under the creator's name. On TikTok these are Spark Ads: the creator shares an authorization code so the brand can promote the creator's post. On Instagram and Facebook, Meta calls them partnership ads: the creator gives the brand permission, and the ad shows both names. Creators usually charge extra for this access, often per month.

A flat fee pays for the work and the reach whatever the sales, and it is what most creators expect for sponsored posts. A commission or affiliate deal pays a share of tracked sales, which moves the risk to the creator and attracts fewer established creators. A lower flat fee plus a commission is a common middle ground. Virora campaigns are priced as fees in US dollars, and brands can describe any commission in the brief.

Disclose every paid or gifted partnership in a way a viewer can't miss. In the US, the FTC expects a clear label such as #ad or "Sponsored" at the start of the caption, and said out loud in videos as well. A platform's paid partnership label can be added, but the FTC says not to rely on it alone. In the UK, the ASA expects "Ad" or "#ad" up front. Other countries have their own rules, so check the market where the campaign runs.

• A disclosure hidden among other hashtags or at the end of a long caption doesn't count as clear.
• Gifted products count. If the brand sent the product for free, disclose it.
• Brands share the responsibility, so put the disclosure requirement in the brief.
• Virora's Terms require creators to disclose sponsored content.

Yes, in the US and the UK. The FTC treats a free product as a material connection, so a post about it needs a disclosure even when no fee was paid. In the UK, the ASA requires an "Ad" label when a brand pays in any form and controls the content, and consumer protection law expects gifts and other incentives to be disclosed even without that control. Many other countries have similar rules.

Usage rights define how a brand may use content a creator made: where (its own social accounts, website, email or paid ads), for how long, and in which countries. Without them, a brand can usually share the creator's post but can't reuse the content in its own ads. On Virora, campaigns state usage rights up front as None, 30, 90, 180 or 365 days, or Perpetual, so creators price them in.

Exclusivity is a promise not to work with a brand's competitors for a set period, such as no other skincare brands for 60 days. A clear exclusivity clause names the competitors or the category, the length and the platforms it covers. Because it costs the creator other deals, exclusivity is paid for on top of the content fee. Virora campaigns can describe exclusivity in their terms.

A short influencer contract usually covers the deliverables and deadlines, draft approval and revision rounds, the fee with its payment schedule and method, usage rights and exclusivity, disclosure, how long posts stay live, who owns the content, cancellation terms such as a kill fee, and confidentiality. A Virora campaign's scope covers many of these points, and the rest can be agreed in chat or in a signed contract.

A kill fee is what a brand pays a creator if it cancels a deal after work has started, usually a share of the fee, such as 25% to 50%, depending on how far the work got. It pays for the creator's time and gives the brand a clear way out. Put it in the contract, or confirm it in your Virora chat before work starts.